The Power of Experience, with Jennifer Peterson

What is the power of experience inside retail? The COVID-19 pandemic accelerated and amplified many retail trends and has left a powerful mandate in its wake: strike a chord with your customers, or your business will be irrelevant. The customer of 2021 wants emotional connection, to be uplifted, to be educated, and to be transported. Jennifer Peterson, Chief Executive, Easton at Steiner + Associates will discuss how brands that understand and harness that power of connection will be rewarded with loyalty and customer trust. Miss the April 1 webinar? Watch it below.