Retail Experience: Frictionless and Sticky

Hear Bevan Bloemendaal, MPS Advisory Board member and Christian Davies FCSD, Design Practice Lead, Bergmeyer, two titans in the field of retail design, in conversation in the recent webinar offering “Retail Experience: Frictionless and Sticky.” Bloemendaal and Davies chew over what makes a retail relationship—whether it is between a brand and a consumer or between long-time colleagues—frictionless or sticky. What holds our attention? What eases our interactions? Can we have both? Should we?