Vice President, National Practice Lead-Retail , Nelson Worldwide

Bevan Bloemendaal is Vice President of Global Environments at Timberland.  In this role, Bevan is responsible for the brand’s retail experience both in the physical and digital space worldwide through Timberland^® retail stores, franchisees, distributors and wholesale environments.

Bevan and his team members are “obsessed” with creating strategic and innovative design solutions for store design, photography, and brand storytelling in a cluttered retail and digital landscape.

Since starting at Timberland in 1999, Bevan has been honored with a wide range of design awards for store design, fixture design, brand materials and interactive consumer experiences. Most recently, he was named one of design:retail magazine’s three Retail Design Luminaries for 2017.  Bevan has also received the Retail Design Institute - Retail Design Legion of Honor award (2013), the DDI Retail Design Influencer Portfolio award (2012), and was inducted into the POP Hall of Fame in 2008.

Bevan’s prior experience includes nearly 20 years in various creative leadership positions at the Kinney Corporation, former parent company to footwear brands such as Champs Sports, Foot Locker, Foot Quarters and Lady Foot Locker. Immediately prior to joining Timberland, he was director of visual merchandising and marketing for Colorado, a division of the Venator Group.

In addition to his business experience, Bevan serves on the VMSD Magazine Editorial Advisory Board and is a member of the A.R.E. (Association of Retail Environments) Executive Committee.  He frequently serves as a retail store design judge and keynote speaker.